About us

We started by

Exploring

how boards and the executive develop strategy and purpose

Examining

how directors respond to risk, seek opportunity and manage relationships

Applying

our best thinking on governance and human behaviour to these ideas

Upboard Global and our Behavioural Governance Framework© is the outcome

We are psychologists, facilitators, business experts and strategists, with decades of corporate, business and people experience.


Our role is to support consulting organisations to deliver actionable insights for their clients: boards, the executive and non-executive directors.

Upboard Global was founded in 2021 by Kate Woodley

Kate is an Australian Registered Psychologist, executive coach and business leader, based in Melbourne, Australia. Her experience includes strategy, leadership, and service delivery. She has led businesses both in Australia and APAC, and has also worked internationally (Europe, Middle East and Asia) as part of a coaching team engaged by INSEAD France.

Kate’s keen interest in the dynamics of boards, their directors and management teams was developed during her years working in Singapore and Hong Kong, providing consulting services to boards and individual executives.

Kate developed the BGF© specifically to understand opportunity and risk appetite dynamics within governance environments, highlighting preferences for social and relationship effectiveness.

Connect with Kate on LinkedIn or via email

Upboard Global gratefully acknowledges the following partners and contributors:

On Directorship for the DLMA model: key thinking on how Boards deliver value and manage risk

Hexaco for their ongoing academic work in the field of personality